We came all the way to New York City to meet and film a commercial with Barbara Corcoran. We haven’t been back to New York since before the pandemic, and it’s so great to see people out and about and returning to their lives. That’s what filming this commercial is all about: Getting back to life.
The last time we filmed was five or six years ago, so it’s important, from a marketing perspective, that we keep our content fresh. As we evolve as a team, so does our marketing.
Barbara Corcoran was known as the queen of luxury real estate in New York City, and she sold her brokerage for $66 million. Since then, she has moved on to Shark Tank to become more of a TV personality, but she missed that camaraderie and connection with the real estate community. We were so blessed to have her endorse, connect with, and mentor us. There’s a lot that real estate agents have to do, and the only way to become successful is to surround yourself with a lot of good people. That’s exactly what Barbara has done in her career.
Barbara Corcoran endorses Team Lally because we are in the top 1% of agents. It’s a unique and special opportunity that we feel very blessed to be a part of. She only connects with and endorses one agent per market, and we are that team for the state of Hawaii.
It’s so great to see people out and about and returning to their lives.
An endorsement is a reciprocal relationship. Our reputation is important, so we want to ensure that we are only endorsed by the best in the industry. On the other hand, she only wants to support the best within the state of Hawaii. Consumers of real estate services can be confident in choosing Team Lally because only we have been endorsed by Barbara Corcoran.
We love Barbara’s story of how she persevered through so many challenges. As a female leader, she is quite the inspiration. She’s very witty and full of humor. She’s an enjoyable person to be around, and it’s always a great time to come out and visit with her.
New York is a completely different city and culture from what we are used to. They both have their positives, but we feel blessed to be able to live and sell real estate in Hawaii. It’s an amazing opportunity. Many times in life, we don’t appreciate what we have until we have something to compare it to. Coming to New York has reminded us of how special Hawaii is and why people from all over the world want to visit or maybe even live there. We get to live and sell homes in paradise, and we wouldn’t have it any other way.
If you are looking for your own slice of paradise, please don’t hesitate to reach out to us. Team Lally is always here to help.
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